High School

Long Live The King

Mar 26, 2026, 1:55 PM

After battling mouth cancer, John King returns to the sideline for his 23rd year as the Longview Lobos head coach with a new perspective on the community he's built.

Long Live The King

John King has plopped into the front seat of Longview’s pregame bus ride exactly 293 times as the Lobos head coach. The Week 5 game against Rockwall last fall was the first time he ever filmed it. 

When you’ve done something every Friday night for 26 years like King has, it becomes a ritual. Normally, he stares blankly out the window without seeing anything, instead envisioning what will happen when the bus stops — his Lobos file off, then knock the snot out of a team they’re tougher than. But tonight, he took his phone out and filmed his view, the Longview campus getting smaller as the bus rolled on with a police escort leading the Lobos off to war. 

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